Why Video is Important to Target Internet Marketing

The Current State of Video on the Web is great, we can see all it happens in youtube, veoh, and many more streaming video websites. They all getting a
good result with that approach. Video optimization is becoming more important as a mainstream aspect of search engine optimization. It can be a great way for you to expose your brand to users who may have otherwise not been familiar with your practice. With the launch of Universal Search from Google, you can expect to see more and more video results occupying the search engine results that are presented to potential patients. Getting on board with this early can help you stand out amongst the competition and open up new avenues of exposure on the Internet.

What are the benefits in terms of traffic and visibility?

The Answer is:

Enhanced listing in search results – Not only can videos show up as text links alongside other web results, they can also be embedded into the search
results. This means there is an opportunity to have the actual video presented to the user as a result of their normal Google search. Additionally, a newly released feature from Google allows videos to be added to your Google Local listing, which helps you stand out in local and map searches.

What does Cuzzy Media Network do as part of their Video SEO service?

The Answer is:

Optimize your Video for Important Key Phrases – Cuzzy Media Network will optimize your video for terms users are likely to be searching for and tag your video with these terms. This follows the same strategy in place for your web site optimization.

Why should I add video now? Why not wait?

The Answer is:

Since Video and Universal Search is still a relatively new phenomenon, there is an unprecedented opportunity to be the first or one of the first in your market to have a video appear in relevant searches. As some of our long-time clients know, “time on the web” is a huge factor in achieving high rankings for web sites. You can be sure that this will be the same for video, so the sooner you get your videos indexed by the engines, the better chance you will have of establishing good placement on solid footing.

What are the other benefits of video?

The Answer is:

Posting a video is another great way to both attract and sell patients.Dynamic Presentation they provide an unbeatable introduction to who you are and what you do. Add life to your website by inserting video amongst the static text!

credit to : http://www.mednet-tech.com/newsletter/search-engine-optimization/why-video-is-important-to-locally-targeted-internet-marketing